How to Convey Authority With Colour as Demonstrated by Barack Obama
The Presidential Election is now over, but for Barack Obama it has only just begun. Looking at the footage of Obama and his family celebrating his victory, I cannot help but feel that Obama gives America the new Image it needs.
I have to admit to not staying up half the night waiting for the results of the recent Presidential Election. I felt certain that Barack Obama had won more than just my vote.
Photographs of Barack with his wife Michelle, and daughters Natasha and Malia showed the family looking united, together in every way. Not only is it clear that Barack has complete support from his family, they were co-ordinated in the clothes they wore too.
Obama look fabulous in his dark suit and white shirt with a red tie. The effect of Michelle in red and black and the children one in black and one in red was stunning.
Obama has used the "colour" tactic. Certain colour combinations can alter another person's perception of you. To convey yourself as a leader, you need to use colour combinations that give you control and authority. A dark suit, light shirt and contrasting tie do this. For somebody dark like Barrack Obama a dark suit is one of his best looks. Possibly an ivory shirt may have been better than white, he looked a bit "yellow" on the television but this could have been due to studio lighting and tiredness! The red tie with the strong white stripe signified authority and suited his colouring perfectly. This tie also symbolised the red and white stripes of the American flag. The family all dressed in co-ordinating colours conveyed the message of unity and support.
For men with lighter colouring it is not so easy to achieve this look. If you have light or auburn hair, a charcoal or light navy suit is more flattering than black. Again a pure white shirt is too harsh, try ivory or cream. Remember to get the shade of red for the tie right too. Blonde or light brown hair men need a light shade of red and auburn haired men a warm yellow-red for auburn hair.
In some business situations you may not want to be the "leader". If you are a participant in a brain-storming situation for example, opt for less authoritative colours. You want the colours to convey "openness" and appear approachable, so other members of your team feel they can speak out. In this situation try and choose less contrasting colours.
Colour combining can be very powerful when used in the right way. I feel sure that Barack Obama will continue to use his knowledge of colour combining to his advantage throughout his presidency. Take some tips from this great man and use then for your own benefit in all aspects of business, it just might make the difference between near success and success.
I have to admit to not staying up half the night waiting for the results of the recent Presidential Election. I felt certain that Barack Obama had won more than just my vote.
Photographs of Barack with his wife Michelle, and daughters Natasha and Malia showed the family looking united, together in every way. Not only is it clear that Barack has complete support from his family, they were co-ordinated in the clothes they wore too.
Obama look fabulous in his dark suit and white shirt with a red tie. The effect of Michelle in red and black and the children one in black and one in red was stunning.
Obama has used the "colour" tactic. Certain colour combinations can alter another person's perception of you. To convey yourself as a leader, you need to use colour combinations that give you control and authority. A dark suit, light shirt and contrasting tie do this. For somebody dark like Barrack Obama a dark suit is one of his best looks. Possibly an ivory shirt may have been better than white, he looked a bit "yellow" on the television but this could have been due to studio lighting and tiredness! The red tie with the strong white stripe signified authority and suited his colouring perfectly. This tie also symbolised the red and white stripes of the American flag. The family all dressed in co-ordinating colours conveyed the message of unity and support.
For men with lighter colouring it is not so easy to achieve this look. If you have light or auburn hair, a charcoal or light navy suit is more flattering than black. Again a pure white shirt is too harsh, try ivory or cream. Remember to get the shade of red for the tie right too. Blonde or light brown hair men need a light shade of red and auburn haired men a warm yellow-red for auburn hair.
In some business situations you may not want to be the "leader". If you are a participant in a brain-storming situation for example, opt for less authoritative colours. You want the colours to convey "openness" and appear approachable, so other members of your team feel they can speak out. In this situation try and choose less contrasting colours.
Colour combining can be very powerful when used in the right way. I feel sure that Barack Obama will continue to use his knowledge of colour combining to his advantage throughout his presidency. Take some tips from this great man and use then for your own benefit in all aspects of business, it just might make the difference between near success and success.