What is a preview promotion? A preview promotion is a teleseminar before the actual teleseminar event.
A preview promotion is a great marketing method used for teleseminar series or events that will be occurring.
A preview event will teach the listener how to get the maximum use of their time from the teleseminars.
The following are 3 ways to maximize the preview the teleseminar event: 1.
Get the Best Speakers - Get the best speakers to be part of the preview portion.
This is a way to sell the event to prospects by giving them a teaser of who will be speaking at the event.
The best speakers will be able to promote the event and get the prospects excited to sign up for the event.
2.
Give Good Content - Even though this is not the actual teleseminar event, give some content to get the prospects wanting more.
Create a teleseminar on how to get the maximum use of the event.
The prospect will feel like he is not wasting his/her time by attending the event and you are training the prospect to be alert for the event.
3.
Make an Offer - Each preview teleseminar should end with an offer for the participant to sign up now.
This offer should be an urgent offer to entice them to take action now.
For example, you can say "For the first 25 people who sign up by September 10th, we will be offering 2 free e-books on a given subject".
Remember to always include the preview promotional teleseminars to drive more traffic and convert more prospects prior to a teleseminar series event.